Like symbolic poetry, the present ad works by suggestion, not statement.

The future of language presents the possibility of a world without words, a wordless, intuitive world, like a technological expression of the action of consciousness. E.S.P.

The American Government was the first to be founded on the concept of public opinion.

Literate man, civilized man, tends to restrict and enclose space and to separate functions, whereas tribal man had freely extended the form of his body to include the universe. Acting as an organ of the cosmos, tribal man accepted his bodily functions as modes of participation in the divine energies. The human body in Indian religious thought was ritually related to the cosmic image, and this in turn was assimilated into the form of house.

So far as quantity goes the printed book was the first instrument of mass culture.

It will be possible in this generation, I hope, to program the environment in such a way that we can learn a second language as we learned our mother tongue, rapidly and totally, as a means of perception and of discovery. The future of language presents the possibility of a world without words, a wordless, intuitive world, like a technological expression of the action of consciousness. E.S.P.

All left-handed people used to be taught right-handedness as soon as they went to school. The blind are mainly instructed in how to behave as if they could see. Instead of taking advantage of the fact that the blind have other senses that re very much sharper than those of the sighted...

We have become like the most primitive paleolithic man, once more global wanderers, but information gatherers rather than food gatherers. From now on the source of food, wealth and life itself will be information.

Literacy, the visual technology, dissolved the tribal magic by means of its stress on fragmentation and specialization, and created the individual.

Newton revolutionized the techniques of poetry and painting. Joyce encompasses Einstein but extends his pictographic formula to the entire world of language and consciousness. The tendency of the challengingly new to revoke and reinforce ancient disciplines never appeared more strikingly than in Joyce. Literature may have come to an end in 1870 but poetic, rhetoric and metaphysic have come increasingly alive since then.

Joyce organized Ulysses by assigning the various city forms of walls, streets, civic building and media to the various bodily organs… Baudelaire originally intended to call his Fleurs du Mal, Les Limbes, having in mind the city as corporate extensions of our physical organs. Our letting-go of ourselves, self-alienations, as it were, in order to amplify or increase the power of various functions, Baudelaire considered to be flowers of growths of evil.

…language itself is the greatest of mass media. The spoken word instantly evokes not only some recently conceived idea but reverberates with the total history of its own experience with man. We may be oblivious to such overtones as of the spectrum of colour in a lump of coal. But the poet by exact rhythmic adjustment can flood our consciousness with this knowledge.

To read the language of forms, anything from a Cadillac to an ash tray, renders the book of the world an inexhaustible source of insights and discoveries.

The specialist is one who never makes small mistakes while moving toward the grand fallacy.

Even so imaginative a writer as Jules Verne failed to envisage the speed with which electric technology would produce informational media. He rashly predicted that television would be invented in the XXIXth Century.

The invention of typography confirmed and extended the new visual stress of applied knowledge, providing the first uniformly repeatable ‘commodity’, the first assembly line, and the first mass-production.

[Cybernetic] organizational changes will produce social mutations of some consequence. It will, of necessity, produce a new kind of tribal man, in the original corporate, or group, sense; the kind of person who has survived the excesses of left-hemisphere thinking and who will have retained his respect for the group awareness of the right hemisphere.

Speech comes with the development of the power to let go of objects. It gives the power to detachment from the environment that is also the power of great mobility in knowledge of the environment. So it is with the growth of the idea of money as currency rather than commodity."

It is like becoming conscious of the unconscious, and of consciously promoting unconscious values by an ever clearer consciousness.

When we put our central nervous system outside us we returned to the primal nomadic state.