The principle of new technology as an archetypal environment that moulds new art forms out of the antecedent technologies is a principle that applies to all the arts and sciences, to architecture as much as to music, or mathematics.
“New Media and the Arts”, in Society Magazine, Volume 3, No.2, September, 1964, p.242
Year: 1964
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan