A dictionary of Marshall McLuhan’s quotations

If the car is seen, not as an isolated fact, but as a Happening, as something that has many hideous consequences, then people suddenly feel the need to include the consequences in the object itself. The safety car has to be designed like the safety pin. Instead of just being pointed outwards, it folds back into itself. Even the driver is provided in the safety car with a padded cell to remind him that he is a potential killer.
“Great Changeovers for You”, in Vogue, July,1966, p 32
Year: 1966
Chapter: Car
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan