I want to mention, by way of explaining my own approach to these matters, that my kind of study in communication is a study of transformation, whereas information theory and all the existing theories of communication that I know of are theories of transportation.”
“Living at the Speed of Light” (1974), in Understanding Me (2003), p 230
Year: 1974
Chapter:
Change
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan