A dictionary of Marshall McLuhan’s quotations

That is, TV has much greater power to impose its assumptions than the movie does. As an entirely electric medium, TV also has much greater power to transport us and to transform our awareness. There is, as it were, an angelic dimension in electric media, lacking even to the movie.
“Roles, Masks and Performances” (1971), in McLuhan Unbound (2017), p 22
Year: 1971
Chapter: Discarnate
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan