The present electronic age, in its inescapable confrontation with simultaneity, may present the first serious threat to the dominance of the left hemisphere since that time [the 5th century B.C.].
"The Brain and the Media: The `Western' Hemisphere." Journal of Communication, Vol. 28, No. 4; reprinted in On the Nature of Media (2017), p 228.
Year: 1978
Chapter:
Hemispheres of the Brain
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan