"The drugs people are taking," he [McLuhan] said of widespread cocaine use, "are a temporary measure to speed up natural responses. Once people have interiorized electronic communication, they will no longer need the drugs. They will naturally be on the electronic wavelength. "I guess what concerns me the most about the quality of life in the Electronic Age," he summarized, "is the total loss of any human depth. Man simply will not have time for it. In the future a friend will be somebody with whom you had an enjoyable conversation on a plane."