Man in the electronic age has no possible environment except the globe and no possible occupation except information-gathering. By simply moving information and brushing information against information, any medium whatever creates vast wealth. The richest corporation in the world, American Telephone and Telegraph, has only one function: moving information about. Simply by talking to one another, we create wealth. Any child watching a television program should be paid because he is creating wealth for the community. But this wealth is not money. Money is obsolete because it stores work (and work, as we have seen, is itself obsolete). In a work-less, non-specialist society money is useless. What you need is a credit card, which is information.
“The Agenbite of Outwit”, In Location Magazine, Vol. 1, No. 1, (1963), p 121, reprinted in Marshall McLuhan Essays Media Research: Technology Art Communication, (1997), p 125
Year: 1963
Chapter:
Information
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan