Literacy, the visual technology, dissolved the tribal magic by means of its stress on fragmentation and specialization, and created the individual.
“The Agenbite of Outwit”, In Location Magazine, Vol. 1, No. 1, (1963), reprinted in Marshall McLuhan Essays Media Research : Technology Art Communication, (1997), p 124
Year: 1963
Chapters:
Individual | Literacy
↪ Also at #2901
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan