A dictionary of Marshall McLuhan’s quotations

Perhaps most potent of all as an expression of literacy is our system of uniform pricing that penetrates distant markets and speeds the turn-over of commodities. Even our ideas of cause and effect in the literate West have long been in the form of things in sequence and succession, an idea that strikes any tribal or auditory culture as quite ridiculous, and one that has lost its prime place in our own new physics and biology.
Understanding Media (1964), MIT/Routledge edition, p 86
Year: 1964
↪ Also at #3495
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan