To say that the executive has to be pragmatic does not say anyth… — J.P.M. van Santen Interview, Toronto, October 25, 1972, transcript, pp 3-4 | The MMM

A dictionary of Marshall McLuhan’s quotations

To say that the executive has to be pragmatic does not say anything. It is like saying that the executive has to be an executive. He is a figure in a ground that is changing very rapidly.

J.P.M. van Santen Interview, Toronto, October 25, 1972, transcript, pp 3-4

Quote #3646

Year: 1972

Chapter: Management

Compiled by William Kuhns
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