A dictionary of Marshall McLuhan’s quotations

We put on our technology as evolutionary clothing.
Quoted in W. Terrence Gordon, Marshall McLuhan Escape into Understanding, (1997), p 26
Quote #4070
Year: 1997
Chapters: Evolution | Extension Theory | Innovation | McLuhanisms & Zingers
↪ Also at #2122, #2194, #3044
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan