A dictionary of Marshall McLuhan’s quotations

By the same token, the complete transformation of human sense-awareness by this form [the photograph] of self-consciousness that alters facial expression and cosmetic makeup as immediately as it does our bodily stance, in public or in private.
Understanding Media, 1964, MIT/Routledge edition, p 197
Year: 1964
↪ Also at #5398
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan