The fact is, the TV images come at you. They go inside you. It’s a total reverse of the movies. The industry is striving for photographic images. Trying to make TV like a photograph or movie is utter nonsense. The whole dynamic of TV is to go inside the viewer.
“Like Yoga Not Like the Movies,” Forbes, March 15, 1967, p 40
Year: 1967
Chapter:
Television
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan