[Circa 1948] “McLuhan rescued himself from disgust and despair over the Vanguard impasse [the many delays in publishing The Mechanical Bride] with plans for his biggest project ever: nothing less than orchestrating a merging of the arts. This was the teaching program counterpart to his projected twentieth-century Baedeker. It meant he would have to "learn the grammar and general language of twenty major fields." Sigfried Giedion, author of Mechanization Takes Command, was an inspiration.”
W. Terrence Gordon