All media, especially languages, are mass media so far at least as their range in space and time is concerned. If by 'mass media' is meant a mechanized mode of a previous communication channel, then printing is the first of the mass media.
“Notes on the Media as Art Forms” in Explorations 2 (1954), p 5
Year: 1954
Chapter:
Language
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan