BRUCE POWERS: Well, in what way could [home computers] create a new kind of personal protection?
MARSHALL MCLUHAN: It could create more personal leisure. Having more leisure will encourage people to “drop out” to enhance their sense of identity. If their jobs are becoming routine and not helping the necessities of self-definition, then being able to get that occupation done within less time than was previously required, will enable people to set aside large blocks of leisure time with which to explore a hobby, a sport, a secret avocation. In other words, more time to “drop out” and "tune in" on themselves.