A dictionary of Marshall McLuhan’s quotations

The programming of computers calls for levels of human awareness about media and ourselves such as we do not yet possess.
The Care And Feeding Of Communication Innovation, Conference on 8mm Sound Film and Education Dinner Speech, Teachers College Columbia University , November 8, 1961, p 4

This strange gap between the specialist, visual world and the integral, auditory world needs to be better understood today above all, for it contains the key to an understanding of what automation and cybernetics imply.
“Cybernation and Culture” (1966), pp 97-98
Year: 1966
Chapter: Computer
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan