A dictionary of Marshall McLuhan’s quotations

Until 1700 more than 50 per cent of all printed books were ancient or medieval. Not only antiquity but also the Middle Ages were given to the first reading public of the printed world. And the medieval texts were by far the most popular.
Understanding Media (1964), MIT/Routledge edition, p 171
Year: 1964
Chapter: Rear View Mirror
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan