All media exist to invest our lives with artificial perceptions … — Understanding Media (1964), MIT/Routledge edition, p 199 | The MMM

A dictionary of Marshall McLuhan’s quotations

All media exist to invest our lives with artificial perceptions and arbitrary values.

Understanding Media (1964), MIT/Routledge edition, p 199

Quote #4448

Year: 1964

Chapter: Media

↪ Also at #4490

Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan