[Andy Warhol] discovered that if you multiplied a tomato can 1000 times it becomes an art form. Whereas a single tomato can is nothing. It’s just a container. But, you allow it to resonate like a Stein thing: a rose is a rose is a rose, etc… let it resonate and it becomes a magical formula.
“J. Kirsch Interview”, September 13, 1976, p 13
Year: 1976
Chapter:
Attention
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan