A dictionary of Marshall McLuhan’s quotations

[Andy Warhol] uses the technique of redundancy and repetition to transform the pictorial into the iconic, i.e., any high definition image can be made environmental and involving by repetition.
Letter to Wilfred Watson, March 31, 1964, Letters of Marshall McLuhan (1987) p 297
Year: 1964
Chapters: Hot & Cool | Iconic
↪ Also at #2817
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan