TV kids have no goals in education or living. They play the total field. Everything. They are hunters, not planters. A planter has his little strip culture, his own little pattern, his own little specialty, his own little skill. With electricity the whole field comes back into play. The little strip cultures such as basket-weaving and pot-making are gone. Our kids have no goals because they understand the world they are living in are living in and you can't have goals in an electronic total-field world. You cannot have fixed objectives. What do you put in their place? Roles! Involvement-participation in depth-- in pro- cesses. Our youngsters understand this without fail. They understand that the new kind of world in which they live demands absolute participation in processes.
“Education in the Electronic Age” Interchange, Vol 1, No 4 (1970)
Year: 1970
Chapters:
Today’s Transition | Youth
↪ Also at #6912
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan