They find concept a much more convenient form of human activity than percept. They ask me to judge what I observe.
“The Hot and Cool interview” (1967), in Media Research (1997), p 65
Year: 1967
Chapters:
Hostility to McLuhan | Percept
↪ Also at #2730
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan