Formerly the problem was to invent new forms of labor-saving. Today the reverse is the problem. Today we have to adjust, not invent… We have to discover what sort of psychic and social patterns are consistent with our new technologies.
Interview with Thomas P. McDonnell, "Marshall McLuhan – The Man Who Infuriates the Critics." U.S. Catholic, Vol. 31, No. 11, (1966) ,pp. 27-32.
Year: 1966
Chapter:
Anticipating Change
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan