A dictionary of Marshall McLuhan’s quotations

The format of the press—that is, its structural characteristics —were quite naturally taken over b y the poets after Baudelaire in order to evoke an inclusive awareness. Our ordinary newspaper page today is not only symbolist and surrealist in an avant-garde way, but it was the earlier inspiration of symbolism and surrealism in art and poetry, as anybody can discover by reading Flaubert or Rimbaud. Approached as newspaper form, any part of Joyce's Ulysses or any poem of T . S. Eliot's before the Quartets is more readily enjoyed.
Understanding Media, 1964, MIT/Routledge edition, pp 216
Year: 1964
Chapter: News
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan