Is it natural that one medium should appropriate and exploit ano… — McLuhan: Hot and Cool, edited by Gerald Emanuel Stearn, 1967 p. 151, 156. (Note: this is the title of the essay, but the phrase is also used within the essay, hence two page numbers).

A dictionary of Marshall McLuhan’s quotations

Is it natural that one medium should appropriate and exploit another?

McLuhan: Hot and Cool, edited by Gerald Emanuel Stearn, 1967 p. 151, 156. (Note: this is the title of the essay, but the phrase is also used within the essay, hence two page numbers).

Quote #2211

Year: 1967

Chapters: Environment | Extension Theory | Media Effects | Media Reprocess Media | Questions He Asks

↪ Also at #2065, #4560, #4589, #5882