A dictionary of Marshall McLuhan’s quotations

[James] Joyce was probably the only man ever to discover that all social changes are the effect of new technologies (self-amputations of our own being) on the order of our sensory lives. It is the shift in this order, altering the images that we make of ourselves and our world, that guarantees that every major technical innovation will so disturb our inner lives that wars necessarily result as misbegotten efforts to recover the old images.
War and Peace in the Global Village with Quentin Fiore (1968), p 5
Year: 1968
Chapter: Change
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan