No painter, no musician ever did anything without extreme exaggeration of a form or a mode, until he had exaggerated those qualities that interested him.
“The Hot and Cool Interview with Gerald Stearn“, in McLuhan: Hot & Cool: A Primer For The Understanding Of & A Critical Symposium With A Rebuttal By McLuhan ,(1967), p 277, reprinted in Marshall McLuhan Essays Media Research : Technology Art Communication, (1997), p 63
Year: 1967
Chapter:
McLuhan on McLuhan
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan