A dictionary of Marshall McLuhan’s quotations

Is not the instant replay the externalizing of the cognitive principle itself? For the replay would seem to offer both cognition and re-cognition; the same pattern of reversal, in the transition from the industrial to the electric age, appears in the role of Sputnik (1957) in placing the planet inside a man-made environment. 
"The Implications of Cultural Uniformity", in SUPERCULTURE: American Popular Culture and Europe, 1975, p 54  
Year: 1975
↪ Also at #1158
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan