Older cliches are retrieved both as inherent principles that inform the new ground and new awareness, and as archetypal nostalgia figures with transformed meaning in relation to the new ground.
Laws of Media: The New Science with Eric McLuhan, (1988), p 105
Year: 1988
Chapter:
Figure/Ground
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan