A dictionary of Marshall McLuhan’s quotations

Violence is directed toward image-making, not goals . . . The Columbia students have no goals, neither do the Negroes. As long as we provide them with new technology, they must struggle for a new image.
Quoted in “McLuhan Weighs Aimless Violence; Attributes Current Unrest to Changes in Technologies,” New York Times, May 26, 1968, p 72
Year: 1968
Chapter: Violence
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan