That is, affluence breeds poverty (not physical hardship) and learning causes ignorance (not less information), just as matter creates. Such complementarity of figure-ground appears as a causal relation in all "prepackaged" processes. Complementarity is the process whereby effects become causes.
“The Argument: Causality in the Electric World”, in Technology and Culture, Vol.14, No. 1, January (1973), p 11, reprinted in McLuhan Unbound # 3, (2005), p 19-20
Year: 1973
Chapter:
Book
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan