As we move into the world of the simultaneous out of the era of mechanism and of the lineal succession types of analysis, we not only move into the world of the artist, but we see the disappearance of the old oppositions between art and nature, business and culture, school and society. It really does not matter by which phase of our culture today we turn. The habit of simultaneous vision of all phases of process is what characterizes the articulate awareness of the field.
“Electronic Revolution,” (1959), speech, in Understanding Me (2003), pp 4-5
Year: 1959
Chapter:
Today’s Transition
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan