A dictionary of Marshall McLuhan’s quotations

The fault is not in our stars but our jars that we are underlings.
Marshall McLuhan
“American Advertising”, published In Horizon, No.93-4, October (1947), reprinted in Mass Culture: the Popular Arts in America,(1957); also reprinted in McLuhan Unbound #9 (2005), p 17
Quote #52
Year: 1947
Chapter: Advertising
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan