…the great revolution in literature the last century being]…the discovery that language is not a medium for messages but an organ of perception, collective, corporate perception. The discovery that languages are not channels like the telegraph for little messages but basically forms of perception and association by perception has been a tremendous revolution in literature.
The Meaning of TV to Children” (1965), p 2
Year: 1965
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan