A dictionary of Marshall McLuhan’s quotations

Radical changes of identity, happening suddenly and in very brief intervals of time, have proved more deadly and destructive of human values than wars fought with hardware weapons.

Today, civil defence would seem to consist in protection against media fallout. In the past, war has consisted in the movement of commodities back and forth across frontiers.
What I Learned on the Project (1959-60), in NAEB Report on Understanding New Media, June (1960), p 2
Year: 1959
↪ Also at #369, #2854, #4290, #7259, #7291
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan