These shapes [of an arch, a wall, a tower] express a huge preference, an enormous bias in the patterns of our awareness as much as does a new rhythm in poetry or music. And the very pre-existence of such biases in our culture naturally acts to channel all existing experience.
“A Historical Approach to the Media” (1955), p 107
Year: 1955
Chapter:
Language of Forms
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan