Various inventions like the telescope, the microscope, the spectroscope, and the camera obscura coincided with the landscape interest in painting and poetry to foster a spectator attitude to the world. The very idea of “views” as a way of expressing moral and political attitudes arose at this time. Popular metaphors naturally provide an index to changing experience.
“Technology and Political Change,” International Journal, Vol 7, No. 3, Summer, (1952), p 191
Year: 1952
Chapter:
Audience, Public, Mass
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan