A dictionary of Marshall McLuhan’s quotations

Tribal man, or family man, is characterized by certain basic outlooks and strategies., of which perhaps the most obvious is a deep sense of togetherness, a strong resistance to change. It certainly sounds paradoxical to say that the Electronic Age, in which change is itself the only constant, will be the age which will be most resistant to change, but the reason for this is perhaps obvious to us in our daily lives now.
Letter to Edward S. Morgan, May 16, 1959, in Letters of Marshall McLuhan, 1987, p 254
Year: 1959
Chapter: Retribalizing
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan