A dictionary of Marshall McLuhan’s quotations

You cannot conceive a form of scientific hypothesis which is not part of your own language, implicit in that language. All the mathematics in the world are externalizations of certain linguistic patterns. What the poets were saying — now more widely appreciated — was that the language itself embodies the greatest body of scientific intuition possible. The proportionalities in things, and between things and our senses, and so embodied in language itself, are inexhaustible. The particular technology of a time releases some of that inexhaustible store of analogical intuition and experience which IS language.
“Communication Media: Makers of the Modern World”, 1959; reprinted in The Medium and the Light (1999)
Year: 1959
Chapter: Language
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan