In sport there is no game without an audience. The greatest game minus an audience is a rehearsal which is quite the opposite of a replay. In sport there is usually a winner – i.e. both good and bad news, depending on publics. Sports, like weather, are dramatizings of the whole environment. Any game, as such, is a dramatization of the major motives of a community, be it ball or bull or ping pong. These actions are special environments that can be as totally involving as weather and stocks and war.
“TV News,” Printed ad for ABC News, 1973
Year: 1973
Chapters:
Audience, Public, Mass | Services, Disservices
↪ Also at #533
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan
© 2026, The Estate of Marshall McLuhan