A dictionary of Marshall McLuhan’s quotations

Radio had a fantastic and profound effect in retrieving the ordinary tribal consciousness of Germany in the 1920s and 1930s. TV, which is an addictive inner trip (regardless of program), sent American youth in pursuit of the occult and group awareness. Since there are no visual or quantifiable connections between radio and TV and their effects, Western man humbly and dumbly submits to their magic.
“The Violence of the Media”, in The Canadian Forum (1976), p 11
Year: 1976
↪ Also at #5939, #6793
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan