Concepts always follow percepts. In fact they are a kind of ossi… — “The Argument: Causality in the Electric World”, in Technology and Culture, Vol.14, No. 1, January (1973), p 16, reprinted in McLuhan Unbound # 3, (2005), p 26

A dictionary of Marshall McLuhan’s quotations

Concepts always follow percepts. In fact they are a kind of ossification of percepts — endlessly repeated percepts which frequently obscure invention and innovation.”

“The Argument: Causality in the Electric World”, in Technology and Culture, Vol.14, No. 1, January (1973), p 16, reprinted in McLuhan Unbound # 3, (2005), p 26

Quote #5314

Year: 1973

Chapters: Matching and Making | Percept

↪ Also at #3781