A dictionary of Marshall McLuhan’s quotations

Our technologies are generations ahead of our thinking. If you even begin to think about these new technologies you appear as a poet because you are dealing with the present as the future.
“The Hot and Cool Interview”, in Media Research (1997), p 78
Quote #6002
Year: 1997
Chapters: Anticipating Change | Dropout | McLuhan on McLuhan | Rear View Mirror
↪ Also at #282, #3911, #5988, #5999
Compiled by William Kuhns
© 2026, The Estate of Marshall McLuhan